I hosted my monthly Social Media Forum today. Listen to the program here or download it as an MP3 file:
These were the questions we addressed (click the picture for a larger, readable version):
I also promised to send some links to articles about how to measure the effectiveness of your social media work:
- 10 Social Media Metrics for Nonprofit Organizations – despite the title, I think this very relevant for small businesses
- Social media metrics that matter – brief but relevant
- The 10 Social Media Metrics Your Company Should Monitor
