I always enjoy listening to Susan Bratton’s interviews on her Dishy Mix podcast. She interviews business leaders from a variety of industries, often with an Internet marketing angle, but not exclusively in this area.
Her podcast is a perfect example of authority marketing for a facilitator. Rather than focussing on her own expertise, she has positioned herself as the person with access to some of the world’s best business minds – and the skills to draw out their wisdom and insights. She’s an excellent interviewer, who knows how to engage her guest, extract nuggets of wisdom, and conduct an interview in an entertaining way.
I recommend following Susan for the content of her interviews, and also as a great example of an on-line interviewer.
