Don’t Wait – Start Blogging Now

 21st November 2013 by gihan

An expert I respect highly has just started blogging again, after being “missing in action” for the last couple of years. But it’s obvious that he is back on his blog only because he’s promoting a new workshop he’s selling. So it seems obvious that he has a personal agenda in blogging, rather than blogging in order to add value to his readers. So I wouldn’t be surprised if his past followers are a bit cynical about his motives. It’s a pity, because he does have great value to offer.

The solution, of course, is to be blogging regularly even when you aren’t promoting something. Just blog for the purpose of sharing valuable information, and you’ll be setting the foundation for promoting later. As John Kennedy once said, “The time to fix the roof is when the sun is shining”.

If you’re worried about the time it takes to blog, don’t be! There are so many things you could blog about, and even converting one piece of content into multiple forms can be extremely valuable for your readers. If you’d like to know more about this, download my free report “How to Turn One Idea into Multiple Content Marketing Opportunities”, which I wrote with Citrix.

Download Now

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