Creating Products Articles Multiple Products Will your new product idea succeed? Take my FREE Product Evaluation Questionnaire to find out The World Doesn't Need Another Bad Book Spin One Idea Into Dozens of Products A Lesson from the Golden Age of Cinema Create High-Value Low-Cost Products Are You Making the Most of Every Newsletter Article? Expertise One Great Idea or One Trick Pony? Gurus Don't Need Business Cards One Red Paperclip Step Into The Expert's Role Copy It Right Podcasting Why is Podcasting So Popular Now? What are the Benefits of Podcasting? A Matter of Convenience Are You Making a Truly Personal Connection? Practical Podcasting Why Seth Godin is Wrong About Podcasting Blogging The Personal Benefits of Blogging The Business Benefits of Blogging The Quick Start Guide to Blogging What is a Blog? What's in a Blog? Teleseminars What Is a Teleseminar? 20 Benefits of Teleseminars Tell The World What is the Ideal Length for a Teleseminar? E-Mail Newsletter E-Mail Newsletter: What's In It For You? Excuses for Not Publishing an E-Zine How Many Newsletter Subscribers Are You Losing Every Week? E-Books Ten Ideas For Writing E-Books FAST Write an E-Book Together The Magic of Ebook Reprint Rights An E-book Success Story Do Your E-Books Have Value? Membership Site Members Stay on Board Three Essential Components of a Membership Site Membership Sites: What's In It for You? Why Would Somebody Want to Join Your Membership Site? Membership Site or Password-Protected Area? Don't Get Obsessed With Web Site Traffic Get Ready For Your Membership Site What To Put In Your Membership Site Membership Has Its Benefits Services Gihan offers these services to help you leverage your expertise into products faster: Private consulting sessions Three-month mentoring program Interviewing service Workshops, seminars and conference presentations Professional interviewing First Step Member Community Products Expert Gold: Leverage Nuggets for Information Experts The world's leading free publication for leveraging your expertise into products and profits - online and offline Gihan Perera More ... The Expert Gold Podcast Learn how to leverage your expertise to create more value, carve out a profitable niche, and boost your business growth Gihan Perera If you're in business as an expert - a professional speaker, trainer, facilitator, seminar presenter, coach, author or consultant - you're probably leaving money on the table every time you speak, write, coach or consult. Learn how to leverage your expertise to create more value, carve out a profitable niche, and boost your business growth. More ... Creating Interview Products Make money from other people's expertise Gihan Perera One of the easiest ways to create audio products is to interview an expert on their special subject, or have somebody interview you on yours. This can then be converted into physical audio CDs, or uploaded to your Web site as MP3 downloads. More ... Join The Club Create Your Own Membership Site Gihan Perera Membership has its privileges. Membership sites have become hot Internet properties in the last few years, and can be a highly profitable source of recurring income for speakers, trainers and other infopreneurs, but most people who start them don't succeed with them. By learning the right way to build your membership site, you can add new income streams, reach new markets, and create greater profits in your business. More ... Keep The Learning Alive Using Online Courses to Deliver Educational Material Gihan Perera Most people who attend a conference, training course or seminar don't take action. With an on-line course that delivers on-going material to reinforce your live presentation, you embed the learning, create lasting results, and create more value for your clients and customers. More ... Other People's Expertise Finding High-Quality Content on the Internet Gihan Perera Content is still king. Being an expert doesn't mean you have to create everything in your area of expertise. It means you can provide relevant, meaningful content in your area of expertise - even if you didn't create the content yourself. By tapping into high-quality content freely available on-line, you can add value to your material and enhance your credibility. More ... Outsourcing Your Jobs How to use Elance to get other people to do your dirty work Gihan Perera As an expert in your field, are you giving yourself enough time to focus on your expertise? Or are you wasting time doing other tasks in your business ... tasks that should really be done by somebody else? More ... Show me! Use Online Videos to Create Compelling Experiences Gihan Perera Online video has finally come of age. For years, speakers, trainers and other infopreneurs saw the potential for video as the ideal vehicle for marketing and distributing their message. Until recently, video on the Internet was a dream, but it was slow, clunky and required special software. Now it's a dream come true. Internet access is better, the software for producing video has improved, and Web browsers now play video easily. It's the perfect time to create online video. More ... Spin Turn One Idea into Hundreds of Information Products Gihan Perera If your most common complaint is that you don't have time to create products, maybe you're not taking full advantage of the material you've already created. Creating new material is fun - and important. But don't overlook the opportunities to take your existing material and spin it into other forms. Available FREE when you subscribe to the Expert's Gold newsletter. More ... Spread The Word Marketing with E-Books and Special Reports Gihan Perera Many infopreneurs would like to successfully use e-books in their business, but they don't know how. The fact is, e-books and special reports can be one of your most powerful marketing tools - if you know how to write the right content, publish them in the right format, and promote them in the right way. More ... Tell The World Tap into the Power of Teleseminars Gihan Perera Teleseminars are a low-cost, high-quality way to sell your message, your products and yourself. Use teleseminars to add value to your existing presentations and deliver your material to more people, more often for more money. More ... Write Now How to write so that you can sell, persuade and make a difference Gihan Perera and Samantha Perera Words can speak louder than actions. Despite the growth of the Internet and other high-tech media, writing is still one of the most powerful tools for communicating your ideas and expertise. By communicating your message in writing – clearly and concisely – you can develop your expertise, build credibility and establish yourself as an authority. More ... Key words: Creating Products