E-books have changed the face of publishing. They are fast to write, easy and affordable to publish, and now – thanks to the popularity of e-readers such as the Kindle and the iPad – easier to distribute locally and internationally. Amazon.com is already selling more e-books than paperbacks, and the gap will only get bigger.
There's never been a better time for speakers, trainers, coaches, experts and thought leaders to use e-books in their marketing! Even if you've never considered yourself to be a writer, it's easy to write and publish a high-quality e-book that positions you as an authority, generates leads and turns enquiries into clients.
In June 2012, Forbes magazine listed me at #5 in its “Top 10 Social Media Influencers in Book Publishing”:
The eGurus Community
If you're a member of the eGurus Community, there's a section of the eGurus Vault with resources about writing and publishing e-books. Start with the slide deck on that page for an overview.
If you're not an eGurus member, find out about membership at www.eGurus.info.
Webinar Recording: Spread the Word with a Special Report
E-books and special reports can be one of your most powerful marketing tools – if you know how to write the right content, publish them in the right format, and promote them in the right way.
Webinar Recording: Publish Your E-Book
In this 90-minute webinar, I show the process of writing, formatting and publishing your book – including a step-by-step demonstration of how to publish it to Amazon.com for reading on the Kindle. The package also includes a collection of other resources to help you write and publish your e-book quickly and with minimal effort.
Book: Write Now
Words can speak louder than actions. Despite the growth of the Internet and other high-tech media, writing is still one of the most powerful tools for communicating your ideas and expertise. By communicating your message in writing – clearly and concisely – you can develop your expertise, build credibility and establish yourself as an authority.
Articles
Webinar Recording: The E-Book Revolution
With the growth of e-readers such as the Kindle and the iPad, e-books have now become mainstream. Not only are e-books an alternative to printed books, they have turned the entire concept of a "book" upside down. In this webinar, I'll explain what's changed, and why you need to get involved in the e-book revolution.
