Most people who attend a conference, training course or seminar don't take action. With an online course that delivers on-going material to reinforce your live presentation, you embed the learning, create lasting results, and create more value for your clients and customers.
Online courses are particularly useful for infopreneurs because they are a natural extension of your current presentations. You're already delivering high-value content to clients; it's now a matter of turning that into an online course instead. Of course, it's not a trivial task, but it’s certainly easier for you than for people who don’t have your intellectual property.
What are the benefits?
- You can keep in touch with people after your live presentation, so you create a more personal connection.
- You can provide free courses to anybody who visits your Web site, to spread your message further.
- You can use these courses as high-value, low-cost gifts for your top clients, so you strengthen your links with your client community.
- Most people are still not using online courses – so you'll get a clear competitive edge.
- The course material is delivered automatically, so it's hassle-free to you.
- You have a lot of flexibility over your course delivery, so you can experiment to get the best results.
- You can publish your course without any special technical knowledge, so you can do it all yourself without relying on techies.
The eGurus Community
If you're a member of the eGurus Community, there's a section of the eGurus Vault with resources about online courses.
Start with the slide show on that page, which gives you an overview of how to plan, build and sell online courses.
If you're not an eGurus member, find out about membership at www.eGurus.info.
E-Book and Audio Book: Keep the Learning Alive
Most people who attend a conference, training course or seminar don't take action. With an online course that delivers on-going material to reinforce your live presentation, you embed the learning, create lasting results, and create more value for your clients and customers.
Webinar Recording: Keep the Learning Alive
One of the easiest ways to add value to a keynote, workshop or public seminar is with an automatic follow-up course to reinforce the material for your audience. In this webinar, I show you how these online courses add perceived value, help participants get more from your session, and boost your profits.
