Want To Succeed More Often? Celebrate Failure

You’ve heard the saying, “Fail fast, fail often” as a guide to success, but what about the idea of deliberately celebrating failure?

Astro Teller, the director of Alphabet’s moonshot factory, X, talks about this fascinating idea at Stanford University. Among the counter-intuitive ideas he shares are rewarding people for failure and challenging teams to find the biggest possible problems in their projects.

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