I recently presented the opening keynote at the Australian Private Hospitals Association (APHA) Congress in Melbourne, the annual event that brings together leaders from Australia’s private hospitals. My session, called “Healthcare Trends and Innovations in a Connected World” looke... 
In today’s business market, where you’re not only competing with other agents but with clients using the Internet to sell directly, you can’t rely on what used to work for you ten – or even five – years ago. To continue to succeed, offer compelling experiences to your c... 
If you’re a mortgage broker, you know your clients are using the Internet for their research, and if you can demonstrate your expertise, they are more likely to choose you. One of your most powerful tools is online video (and yes, it’s not just for silly cat videos on YouTube or $4.5 mil... 
Most of the buzz about social media is about Facebook and Twitter, and very little is said about LinkedIn. LinkedIn is often not even mentioned when people talk about social media, but it is a social media platform (and one of the oldest).
That’s both bad and good news. It’s bad because ... 
Private hospitals and other healthcare facilities are facing a number of challenges – including budgetary pressures and reduced AR-DRG funding, the constant need to upgrade technology, and increasing competition (especially with incentives for public hospitals to admit private patients). In th... 8 Windich Place,
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