You might think you know what your customers want, but COVID-19 made many people re-assess and re-evaluate their priorities and goals. Take the time to engage and re-engage with them to find out what they really want now, so you can be sure you’re still solving their problems and helping them achieve their goals. I […]
In today’s interconnected and ‘flatter’ world, you no longer need to rely only on traditional hierarchies to get things done. Explore the myriad other ways to use your networks to find the right people to solve your problem. A few weeks ago, I spoke at the Western Australian Local Government Association conference, addressing Mayors and
In a fast-changing world, we can’t plan ahead only by thinking about what’s immediate, local, or urgent. To make better decisions for the present, scan wider for the future – so you understand what’s around the corner, over the horizon, and already playing out in other parts of the world. I recently spoke at a
AI has been simmering away in the background for decades, but the public launch of ChatGPT late last year was the tipping point that made it mainstream. It’s one of the biggest disruptions we’ll face in the future – but it also creates huge opportunities. But it’s not as simple as just switching it on
In a time of constant change, it’s not easy to create a culture of change in your own team. When you look to the future, don’t ignore change that’s happened in the past – especially success stories that demonstrate how change has worked for you and your team. These ‘bright spots’ can motivate, inform, and
As a leader, you’re responsible for the way you and your team use AI in your daily work – so that it’s safe, ethical, and responsible. This is a big topic, but there are three simple guidelines you can adopt right now as a starting point. Last week, I ran my Future Scenarios leadership program
Finding new markets or a competitive advantage can help you expand, but it’s not easy. AI can help you identify market trends, find opportunities for strategic partnerships, and leverage your unique strengths to accelerate your business growth. I was in beautiful New Zealand last week, speaking in Christchurch at the annual conference of an Australian
It’s easy to achieve small goals based on short-term scenarios because you can clearly see the path to success and plan the steps from day one. But what about medium-term scenarios, where the path isn’t clear and the actions aren’t obvious? The best leaders know medium-term goals are the sweet spot for success, but you
There are two ways to leverage AI for yourself and your team: One that’s slower but more powerful, and the other that’s faster but more superficial. You can use both, but it’s important to know which is which. It’s peak conference season here in Australia, and I recently went on a ‘road trip’, speaking at
One of the most powerful business uses of AI is to enhance your customer experience – at every step of the customer journey, from brand awareness to the buying experience and through to loyalty and creating lifetime value. Whether you’re a leader, a business owner, or a marketing professional, this masterclass will show you how
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