Customer Expectations Are Higher
In a post-COVID world, one of the most significant changes for any organisation is that your customers have higher expectations now. What you did in
In a post-COVID world, one of the most significant changes for any organisation is that your customers have higher expectations now. What you did in
As we’re coming out of the worst of the pandemic, many leaders and organisations are looking to the future. But beware! The pandemic has forced
Many people think of disruption as a bolt from the blue that comes out of nowhere and shakes up an entire industry. But it doesn’t
Last week, I spoke at a conference in Bali, Indonesia, for a group of 1,000 business leaders and HR professionals from all around the country.
You might think you know your customers, but do you really? In the last two years – as a result of the pandemic and how
COVID-19 has changed the way customers engage with businesses. The new customer has different wants and needs, and the organisations that succeed understand the new
At the start of every year, the consumer intelligence company Brandwatch asks people about their New Year’s Resolutions. In 2018, these were the top three
What do these stories have in common? Early in the pandemic, the Stadt Hotel in Sweden converted its empty hotel rooms into private dining suites,
In 2020, Sandra Choi, creative director at designer footwear company Jimmy Choo, launched a competition for fans to design their own fantasy shoes. Anybody could
Right now, in early 2022, it’s easy to put all our energy into wrestling with the COVID-19 pandemic. That’s important, of course, but we’re also
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